Case study

Consistent Leads at KSh 350 CPL

A year of Google Ads for car detailing and garage services with consistent cost-efficiency.

Client
Vanilla Cars
Industry
Automotive Services
Period
1 year
Channels
Google Ads
KSh 350

Average cost per lead

12 mo

Sustained performance

Strategy & execution

  • Strong targeting and continuous optimisation for service-based leads.
  • Consistent cost-efficiency across the full campaign period.
  • Optimised ad delivery for local, high-intent searches.

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